INSIGHTS ROCKSTARS

#04 - A Management View on How CX Insights Teams Can Become Rockstars Within The Organization - by Shep Hyken

A Management View on how CX insights teams can become rockstars within the organization - by Shep Hyken

Shep is an CX expert, an award-winning keynote speaker, and New York Times and Wall Street Journal bestselling author. 

You are the author of Moments of Magic, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, The Convenience Revolution, Be Amazing or Go Home, and his latest book, I'll Be Back.

#03 - The way to get buy-in: Think like a CFO, present like a CMO - by Kristin Luck

The way to get buy-in: Think like a CFO, present like a CMO - by Kristin Luck

Kristin Luck is the actual President of ESOMAR and Founder of Scalehouse. Prior to launching her own practice, she was CMO of Decipher. She took the role in 2007 after Decipher acquired her start-up, Forefront Consulting Group. She started her carrier in market research by working for Liebermann and ACNielson.

#02 - How CX Insights Leaders Will Get Leadership Buy-In – by Thomas Barta

How CX Insights Leaders Will Get Leadership Buy-In – by Thomas Barta

Thomas is one of the world’s premier marketing leadership experts. He studies the unique intersection of customer focus and leadership and he conducted the world’s largest study, with over 68,000 executive assessments, on what makes for an impactful customer leader.

Thomas is a former McKinsey partner. He is the co-author of the path-breaking leadership book: "The 12 Powers of a Marketing Leader"

#01 - Punk CX: An Anti-framework That Simplifies CX and CX Insights - by Adrian Swinscoe

Adrian Swinscoe is a CX PUNK, bestselling author of How to Wow and Punk CX, FORBES Contributor, Keynote speaker, and CX advisor.

#00 - WHY you need to listen to ”CX Insights Rockstars”

The amount of data is doubling every two years. Markets and consumers are moving faster than ever before. The insights function should be the most powerful department in any enterprise.

 

But they are not.

How do CX Insights leaders build the authority they deserve? How will they become Rockstars?

 

 

I am Frank Buckler, and I am on a mission to find strategies that propel any insights profession to admired insight leaders.

 

I want to know from Insights Rockstars: How much is strategy, how much is luck, and how do they win.

 

Join me as I uncover the strategies, tactics, and tools that pioneers use to not only excel in their jobs but earn the respect they need to drive impact...