The amount of data is doubling every two years. Markets and consumers are moving faster than ever before. The insights function should be the most powerful department in any enterprise. But they are not. How do Insights leaders build the authority they deserve? How will they become Rockstars? I am Frank Buckler, and I am on a mission to find strategies that propel any insights profession to admired insight leaders. I want to know from Insights Rockstars: How much is strategy, how much is luck, and how do they win. Join me as I uncover the strategies, tactics, and tools that pioneers use to not only excel in their jobs but earn the respect they need to drive impact.
Episodes
Tuesday Oct 26, 2021
#07 - Make CX Surveys Useful Again – by Tabitha Dunn
Tuesday Oct 26, 2021
Tuesday Oct 26, 2021
Tabitha is the Chief Customer Officer at ERICSON. She has successfully built five global customer experience functions from the ground up and is speaking regularly as a thought leader in customer and employee experience.
Tabitha is passionate about driving major cross-functional initiatives, CX and EX program design, actionable insight development, market research, and the list goes on and on and her track record shows strong quantifiable results.
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